Case Study: Strata Trust
Website Audit & Refresh Boosts Oranic Traffic by 118%
The Need
A modern website foundation built for long-term organic growthÂ
Strata Trust Company needed a modern digital experience that better reflected the quality and professionalism of its services while also creating a stronger foundation for long-term organic growth. The project focused on refreshing the brand presentation, improving the user journey, and restructuring the site architecture with SEO best practices in mind. Through thoughtful content organization, technical enhancements, and search-focused page development, the new website helped position the brand for significantly stronger visibility and sustained organic traffic growth.
The Results
The engagement centered around creating a cleaner, more modern digital experience while establishing a stronger foundation for long-term growth. The result was a more intuitive platform designed to improve discoverability, engagement, and overall brand perception.
+118%
Organic Traffic
After a deep audit, the site architecture was restructured, the content strategy was refined, and major improvements were made to technical and on-page SEO to better align with search intent.
+74%
Resource Library
Expanded the reach of the resource center, drove more engaged traffic to the site, and created additional entry points for organic discovery and lead generation.
Quality Leads
With increased visibility and an optimized UX, the website generated a big increase in quality leads by aligning user intent, content discovery, and purposeful design throughout.
+47%
Keyword Ranking
Top 3 rankings increased significantly for high-intent search queries due to the targeted on-page and technical SEO improvements stemming from a comprehensive keyword audit.